Porsche Bank Shop
Porsche Finance Group Romania offers car financing and insurance for the Group brands: Volkswagen, Audi, SEAT, Skoda, Volkswagen Autovehicule Comerciale, Porsche and Das Weltauto.
PRODUCT GOAL
Building the first e-commerce solution for selling both cars and financing online.
The client needed to develop a one-stop shop solutions for selling products (the cars and accessories) and services (financing, insurance, maintenance).
This approach is a premiere for the Romanian market as the precheck and pre-approval of the financing package is also done online, in a fast process.
-
Responsive Design -
Financial
APIs -
Online
reservation -
Fast
precheck -
Online
payment
OUR APPROACH
Splitting the project in phases: Concept, Design, Development, QA, Go live
By splitting a project lifecycle into clear and separate phases, we refined a simple 5 steps technique that allows us and our clients to innovate while maintaining control over the processes and resources involved.
An online car loan package you can configure yourself
When buying the cars, clients are able to configure the financial package by selecting the upfront payment and the number of years.
The system then shows all the monthly fees and generates custom pdfs containing all the information the client needs regarding the financial timetable, the insurance rates and the car and accessories details. Simple.
PRODUCT INFO
New type of ecommerce solution. Same best practice process.
Meeting business needs is always a matter of following best practices into:
-
Designing a nice interface but using familiar elements - Simplifying the forms to be filled as much as possible
- Using quality media elements (pictures, video)
- Focusing on quality and testing on a wide range of devices to make sure the site can be utilized on a large number of devices
-
1
-
2
-
4 months
-
1
Simple, tunnel-like buying experience
The process we designed enables the users to have a straight-forward, tunnel-like experience, channeling them towards the buying in a few steps:
- Choose a car model
- Get more details about the car configuration
- Pre-check
- Checkout and payment of a reservation fee
Technology
The project is based on Magento2 with a totally custom designed interface. We developed a REST API and a custom Magento module for doing the financial precheck of the customer. PDFs containing the financial timetables, credit rates info, the details about the car and accessories are generated online. We're using PayUnity for the online payment of the car reservation fees
NEW DESIGN SCREENS
BENEFITS
Website features and functionality
- Showing detailed car information
- Calculating the credit rates on the fly, based on the period and the advance payment
- Generating detailed financial timetables containing information about the credit rates, the car and accessories and the insurance
- Advanced financial pre-check algorithms
- Selecting the car dealer point to deliver the car to
- Paying a reservation fee online
Benefits for our client:
- Generate sales
- Introduce users to this new car buying experience
- Gain insights into consumer behavior
- Simplify the precheck process
- Getting paperwork done automatically
- Add new features when business needs increase
