PRODUCT GOAL

Building the first e-commerce solution for selling both cars and financing online.

The client needed to develop a one-stop shop solutions for selling products (the cars and accessories) and services (financing, insurance, maintenance).

This approach is a premiere for the Romanian market as the precheck and pre-approval of the financing package is also done online, in a fast process.

  • Responsive Design
  • Financial
    APIs
  • Online
    reservation
  • Fast
    precheck
  • Online
    payment
OUR APPROACH

Splitting the project in phases: Concept, Design, Development, QA, Go live

By splitting a project lifecycle into clear and separate phases, we refined a simple 5 steps technique that allows us and our clients to innovate while maintaining control over the processes and resources involved.

An online car loan package you can configure yourself

When buying the cars, clients are able to configure the financial package by selecting the upfront payment and the number of years.

The system then shows all the monthly fees and generates custom pdfs containing all the information the client needs regarding the financial timetable, the insurance rates and the car and accessories details. Simple.

BUYING A CAR AND FINANCING ONLINE

The main challenges for selling financing online are related to the fact that approving a credit requires a large amount of paperwork and forms to be filled by the final customer.

The client and us spent a lot of time simplifying the forms and procedures as much as possible and make them quick and easy to fill in online.

The process we designed enables the users to have a straight-forward, tunnel-like experience, channeling them towards the buying in a few steps:

Simple, tunnel-like buying experience

The process we designed enables the users to have a straight-forward, tunnel-like experience, channeling them towards the buying in a few steps:

  • Choose a car model
  • Get more details about the car configuration
  • Pre-check
  • Checkout and payment of a reservation fee
PRODUCT INFO

New type of ecommerce solution. Same best practice process.

Meeting business needs is always a matter of following best practices into:

  • Designing a nice interface but using familiar elements
  • Simplifying the forms to be filled as much as possible
  • Using quality media elements (pictures, video)
  • Focusing on quality and testing on a wide range of devices to make sure the site can be utilized on a large number of devices
  • 4 months
    Developing time

  • 2
    Developers

  • 1
    Project Manager

  • 1
    Designer

Technology

We developed the apps using the following technologies: iOS, Objective C, Android SDK, Java, PHP, SQLite, REST API; and tools: Android Studio for Android, XCode for iOS. Both apps benefit of social media integration, enabling users to sign in with their Facebook account.

For displaying and caching the images, we used a Picasso library, and, thanks to SQLite, we saved a part of the data locally in order to be easily accessed by users. The Android application also benefits from Material Design elements, for an optimal digital experience.

NEW DESIGN SCREENS
BENEFITS

Website features and functionality

  • Showing detailed car information
  • Calculating the credit rates on the fly, based on the period and the advance payment
  • Generating detailed financial timetables containing information about the credit rates, the car and accessories and the insurance
  • Advanced financial pre-check algorithms
  • Selecting the car dealer point to deliver the car to
  • Paying a reservation fee online

Benefits for our client:

  • Generate sales
  • Introduce users to this new car buying experience
  • Gain insights into consumer behavior
  • Simplify the precheck process
  • Getting paperwork done automatically
  • Add new features when business needs increase

Samples of our work

Browse our portfolio by solution type, main technology or client's activity domain.

Request a free quote for your project

E-mail us at contact@roweb.ro or submit your information about your project and we will send you back a custom quotation.