Why Every Online Store Needs a Mobile App in 2025
Ecommerce is evolving at a fast rate, so smooth experiences across all of the digital touchpoints are expected by all customers.Having a high-performing online store is essential, but in many cases, a dedicated mobile app can be the factor that transforms a one-time visitor into a loyal buyer.
At Roweb, we’ve built numerous eCommerce solutions as well as mobile applications, and we know from hands-on experience that connecting the two delivers measurable benefits for businesses.
Why a Mobile App Is a Strategic Move for Your Online Store
1 Higher Conversion Rates
According to Statista, the retail mobile apps’ conversion rates happen to be three times higher than the conversion rates related to mobile websites.
Users who download your app are already engaged with your brand. They are more likely to convert into buyers, with integrated payment methods, faster checkout, along with smooth login.
2 Customer Loyalty
Mobile apps allow you to send push notifications with personalized offers, discounts, and product reminders.
Studies show that 65% of app users return more frequently to their favorite brands.
3 Superior User Experience
Navigation is smooth, wishlists are available, QR codes are scannable.
With more than 70% of ecommerce traffic coming from mobile, the difference between a mobile site and a native app is often critical.
4 Direct Access & Constant Visibility
Your brand is always “in your customer’s pocket.”
Apps create a direct relationship with users—free from distractions and competitors that typically appear when browsing.
5 Data & Personalization
Mobile apps collect detailed insights about shopping behavior, enabling smarter and more targeted marketing campaigns.
Best Industries for Mobile Apps Connected to Online Stores
While nearly any online shop can benefit from a mobile app, some industries see immediate ROI:
Fashion & Beauty
- Frequent purchases and high demand for personalized recommendations.
- Example: push notifications for discounts on favorite brands, AR-based try-ons for makeup products.
Food Delivery & Grocery
- Speed and repeat orders are essential.
- Statistics: Food delivery apps represent 44% of global online food orders.
Electronics & Gadgets
- High-value products where reviews, comparisons, and stock updates are critical.
- Apps can send alerts for restocks and product launches.
Travel & Hospitality
- Fast reservations, digital check-ins, last-minute deals.
- Apps increase direct bookings, bypassing intermediaries.
Health & Fitness
- Supplements, equipment, and subscription-based services.
- Apps simplify subscription renewals and repeat purchases.
- Children Goods
- Hobby and Entertainment
- Pets Goods
Data That Proves the Trend
- 79% of smartphone users have made purchases through mobile apps (Think with Google).
- Average order value on apps is 10% higher than on mobile web.
- By 2026, over 60% of global online sales are expected to come from mobile apps.
How Roweb Can Help
At Roweb, we build 100% custom mobile apps tailored to your business needs and connected seamlessly to your online store.
What we deliver:
- Full integration with your eCommerce platform (Magento 2, Shopify, or custom solutions).
- UX/UI design optimized for engagement and conversion.
- Online marketing tools (integrated payments, push notifications, loyalty programs, custom content for the mobile app, integrated blog/articles system).
- Scalability – solutions that grow along with your business.
A mobile app is not just a “nice-to-have” for an online store. It is a deliberate expansion method in today’s market driven by mobile devices. If you want to turn occasional shoppers into loyal customers and boost sales, connecting your store to a mobile app is the logical next step.
Get in touch now with Roweb to discuss how we can develop the mobile app to take your business to the next level.
